The drinking pomegranate

Food & beverage

The Pizzata company is a true treasure in the heart of Calabrian nature, offering not only the opportunity to visit its lush lands but also to fully immerse oneself in the fascinating world of the pomegranate. The educational paths offered are a unique opportunity to discover the secrets of this extraordinary fruit, from its cultivation to its transformation.
Guided tours allow visitors to explore the company and learn all about the pomegranate: from plant care to fruit harvesting, including processing techniques and the many uses of this gift of nature. One of the most surprising experiences is undoubtedly the tasting of pomegranate juice, a nectar rich in health benefits and with a unique and enveloping taste.
Furthermore, during the organized activities, it is possible to actively participate in the production and processing of the fruit, experiencing an engaging and educational experience. Thanks to the commitment of the Pizzata company, the pomegranate is not just a fruit but a true symbol of well-being and tradition to be fully discovered and appreciated.

Posizione

Locri, cda Calvi, Rc
Vai
Vai

Info

History

The pomegranate, or the fruit of the pomegranate (literally: "apple with seeds"), originates from the Caucasus and the Mediterranean area but can also be found in Asia (from Iran to northern India in the Himalayas). A fruit with a high symbolic content due to the bright red seeds contained in a thick and rigid husk, it has been part of Jewish, Babylonian, Greek, Arab, and Christian cultures. The plant can develop in arid areas and has the characteristic of lasting many years. Traces of its cultivation have even been found in the hanging gardens of Babylon! Not only that, do you know the beautiful Alhambra? Well, the city that hosts it, Granada, symbolizes the dominance of the Moors in the 800s – and it was they who brought the exquisite fruit, a symbol of prosperity and immortality, to Spain and named the beautiful flower-filled city in its honor.

Pomegranate Juice: Properties

For years, pomegranate juice has been popular, considered one of the most nutritious and tasty superfoods ever. Adding pomegranate to your daily routine, as we will see, brings numerous beneficial effects: the important thing is to ensure that it is pure pomegranate juice, without added sugars. Let's see together its properties and benefits: 10 good reasons, in short, to start drinking pomegranate juice – it is indeed the case to say, "never without it again!"

  1. Antioxidant Properties: The seeds get their vibrant red color from polyphenols, powerful antioxidants. It is believed that pomegranate juice contains about three times more antioxidants than green tea. Its precious antioxidants help eliminate free radicals, protect cells, and reduce inflammation.

  2. Anti-Inflammatory Properties: Pomegranate fruit juice is considered a powerful anti-inflammatory and also prevents excessive psychophysical stress.

  3. Helps Fight Arthritis: The flavonols present in pomegranate juice also seem to prevent the inflammation underlying arthritis and damage to the cartilage. It is also valuable for combating osteoporosis and rheumatoid arthritis.

  4. Antiviral Properties: Drinking pomegranate juice every day lowers systolic blood pressure – it seems that its daily intake is extremely beneficial to the heart.

  5. Helps Fight Diabetes: In the Middle East and India, pomegranate has always been used to counteract diabetes. It is still difficult to establish the truth of this almost thousand-year-old tradition, but one thing is certain: pomegranate juice seems to lower blood sugar levels.

  6. Helps Fight Obesity: Whether it's the fruit or its juice, the pomegranate is one of the best allies in the fight against weight gain, as it eliminates toxins, firms the skin, and has a proven diuretic function.

  7. Enhances Concentration and Stimulates Memory: According to a 2013 UCLA study, a cup of pomegranate juice, if taken daily, seems to have a more than positive impact on memory and learning speed.

  8. Rich in Vitamins: It contains vitamin C and vitamin E in significant quantities, as well as vitamin K, folic acid, and potassium.

  9. Stimulates Sexual Performance and Fertility: The antioxidants in pure pomegranate juice seem to even have a concrete impact on fertility! The so-called "oxidative stress" (which pomegranate combats) is among the causes of male sperm dysfunction and decreased fertility in women. Not only that: regularly taking pomegranate juice helps increase testosterone levels for both men and women – boosting sex drive.

  10. Facilitates Sports Activity: As if that weren't enough, pomegranate juice helps reduce post-workout pain and facilitates muscle recovery.